The Gooners Way

The Gooners Way is our debut pilgrimage, and it's taking over the historic streets of N5. So Arsenal fans, this is your chance to explore and uncover the rich heritage of Arsenal FC in a way you've never imagined. This isn't just a walking tour. This isn't just a trivia game. It's an interactive experience that puts YOU at the heart of Arsenal's legendary history.

Be among the first 100 fans to play!

We're launching an exclusive first iteration of the game and we want you to play. Get early access before anyone else and directly influence how future Gooners experience Football Pilgrims.

This is a great opportunity to have some competitive fun with friends and family whilst helping shape the future of fan engagement for Gooners everywhere.

Who's it for? Everyone! Families, groups of friends, visiting fans, die-hard supporters, you can even play alone – if you bleed red and white, this is for you.

What do you need? Just three things: a fully charged smartphone, your Arsenal knowledge, and a sense of adventure.

The streets of N5 are calling. Will you answer?

Join the first 100 Gooners to play and make your mark.